Iconic Italian sportswear brand Ellesse Heritage is challenging us to a photo-a-day in its new Instragram/Twitter game. Each day there is a theme to shoot (listed in the picture above) which you can interpret as literally or laterally as you wish and then share on Instagram and Twitter using the #CityPortraits hashtag and @ellesseheritage tag. The result will be a collection of varied, personal and unique portraits of the cities that we call home.
The challenge is part of Ellesse Heritage’s City Portraits, a series of short films curated by Konstantinos Menelaou documenting insights into peoples’ daily lives in culturally leading cities London, Berlin and New York.
Tomorrow (Thursday 10th May) is DAY ONE so get those creative juices flowin’ and get ready to shoot and share. I’m sure as hell getting involved! Happy snapping kids. (Photo below via i-D Magazine)


